GOMC Training

'Changing Client Needs Driving New Research Technologies' with Marshall Toplansky

moderator@itracks.com — Tue, 01 Jun 2010 16:18:00 GMT

Marshall Toplansky, CEO of Core Strategies and President of WiseWindow explores the future of online research.

'Engaging the Backroom' with H.Grace Fuller

moderator@itracks.com — Fri, 07 May 2010 20:57:00 GMT

Master Moderator and Marketing Research Trainer, H. Grace Fuller PRC, explores the moderator-researcher’s relationship with the online backroom. Grace believes that when the backroom is engaged the research project has a better chance at success. She shows ways to involve what she calls “the second audience” in the play of research. Grace has conducted online research for a wide range of organizations, to include Proctor & Gamble, Virginia Baptist Mission Board, and McKesson Healthcare.

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'Analyzing Online Qualitative, by George!' with Pierre Belisle

moderator@itracks.com — Fri, 23 Apr 2010 20:34:00 GMT

A GOMC Celebrity Series Webinar lead by Pierre Belisle of Belisle Marketing.
Pierre takes us through how to use tags, annotations, and excel for the analysis of Bulletin Board Focus Groups.

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Monica Zinchiak of Z. Research GOMC Celebrity Webinar: "Moving Traditional Projective Techniques Online"

moderator@itracks.com — Fri, 16 Apr 2010 21:28:00 GMT

This 45 minute online Webinar, lead by Monica Zinchiak, focuses on adapting typical off-line projective exercises to the online environment. Video now available for viewing.

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New Market Research: Taking qualitative research to the next level by incorporating elements of Social Media and Web 2.0

moderator@itracks.com — Mon, 22 Mar 2010 14:13:00 GMT

Ben Smithee, Managing Partner of Spych Market Analytics, LLC discusses how qualitative research has evolved with social media.

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'Advanced qualitative training session: Best practices for online longitudinal studies.'

moderator@itracks.com — Tue, 09 Mar 2010 19:43:00 GMT

View the GOMC Celebrity webinar lead by Liz Van Patten, discusses best practices in conducting online longitudinal studies.

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'Advanced Online Qualitative Techniques - Using multimedia for your online projects'

moderator@itracks.com — Fri, 19 Feb 2010 20:01:00 GMT

This 30 minute webinar, hosted by Derek Sawchuk and Terri Sorenson, explores advanced techniques for online qualitative research.

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'Applying Your Skills to Online Qualitative' - Pierre Belisle Presesentation

moderator@itracks.com — Fri, 12 Feb 2010 19:57:00 GMT

Celebrity Webinar Series - Pierrie Belisle's presents 'Applying Your Skills to Online Qualitative - A First Look at Bulletin Board Focus Groups'.

View the presentation online.

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Jim Longo - Introducing a New Service

moderator@itracks.com — Fri, 05 Feb 2010 18:02:00 GMT

View Jim Longo's presentation on selling online qual to your clients.

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Jeff Walkowski - Running your first online qualitative project

moderator@itracks.com — Thu, 14 Jan 2010 20:24:00 GMT

January 14, 2010 - Celebrity Webinar Series

Jeff Walkowski - Running your first online qualitative project.

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