GOMC Blog

Well there ‘s all kinds of buzz today, thanks to @LongoMR, about online communities used for market research.  The message, let’s stop using the term MROC. 

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I just wanted to drop everyone a quick note and let them know that the GOMC Blog Online Qualitative Research: The Next Evolution has been added to Alltop.


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Next Gen Market Research (NGMR) - The networking group for market research innovators - is hosting the industry’s first Internet “meme” competition! (and you can win $1000 bucks)


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When you have guests over, do you greet them as they enter? Do you offer them a drink and tell them to relax . . . maybe even have an activity planned? When managing a community the same rules apply; here are a few tips. 


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I recently had the pleasure of speaking with Statistical Analyst, Social Media Man and Principal at Anderson Analytics, Tom H.C. Anderson. Many of you may also be familiar with Tom through his online community for market researchers: Next Gen Market Research. Tom is very open about sharing ideas regarding social media and how it relates to the market research industry. I was curious to know what his thoughts were specifically about how Social Media and Text Analytics fit into the (online) qualitative realm. 


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A couple weeks ago, if you crossed the age-old Charles Bridge, worked your way past the Astronomical Clock, through the Old Town Square and into a few meeting rooms called Bohemia I, II and III, you would find yourself among a group of unique individuals.... 

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Marshall Toplansky, CEO of Core Strategies and President of WiseWindow explores the future of online research.
 

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