How can Qualitative Research Consultants (QRC’s) move into a role as a Market Research Online Community consultant?

Fri, 22 Jan 2010 15:01:00 GMT

Market Research Online Communites are qualitative in nature. Jim Longo explores the role of Qualitative Research Consultants within an online community.

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Jeff Walkowski - Running your first online qualitative project

moderator@itracks.com — Thu, 14 Jan 2010 20:24:00 GMT

January 14, 2010 - Celebrity Webinar Series

Jeff Walkowski - Running your first online qualitative project.

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How to Make a Splash in Social Media

Thu, 14 Jan 2010 05:00:00 GMT

Alexis Ohanian, co-founder of social news site http://www.reddit.com, talks about how Greenpeace used social media to stop whaling operations and the unexpected results. This video is only about 5 minutes long but well worth the watch.

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Tribes - Are they the future of online qualitative research?

Thu, 26 Nov 2009 19:38:00 GMT

Explore the definition of a tribe and their relationship to online communities and online qualitative research.

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Making MROCs Work for You

Tue, 24 Nov 2009 19:19:00 GMT

Here at Itracks, we have been selling Market Research Online Communities (MROCs) for just over a year now. We have recently released version 1.5 of our software, which includes updates to our points and profile modules, as well as some added Avatar functionality in the Forum modules.

Some of the big questions our clients have when they are running their first MROC include recruitment, member engagement, participation and what best practices should be employed....

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Participation Panic - Will your respondents show up?

Fri, 13 Nov 2009 17:38:00 GMT

7 steps that can be used to increase participation rates.

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Thank you to everyone who attended - Free Webinar Oct 16: Online Bulletin Boards for Beginners

Wed, 07 Oct 2009 16:57:00 GMT

This 30 minute session, hosted by Candace Northey, was designed specifically for established moderators who are interested in transferring their skills into the online space.

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Online Focus Groups and Whiteboard Surveys

Thu, 27 Aug 2009 20:44:00 GMT

The client services group at Itracks has seen a recent spike in activity regarding demand for some quantitative options within a qualitative research exercise. Itracks has integrated their next generation survey tool within the Online focus group software, now you can see real-time reporting statistics from the moderator user interface while your group is ongoing.

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Using Uploads in the BBFG

Wed, 22 Jul 2009 21:26:00 GMT

Using uploads can add an extra dimension to the data gathered in your project as well as increase participant engagement. The project scope that can be conducted in the software increases substantially with the utilization of this feature.

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The Itracks Dashboard

Wed, 15 Jul 2009 05:00:00 GMT

We've recently been looking at an enhanced navigation tool for the BBFG. The new feature shows replies to posts, recent posts, profile updates and a variety of other activity feeds for various parts of a group.

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Archive

How can Qualitative Research Consultants (QRC’s) move into a role as a Market Research Online Community consultant?

Jeff Walkowski - Running your first online qualitative project

How to Make a Splash in Social Media

Tribes - Are they the future of online qualitative research?

Making MROCs Work for You

Participation Panic - Will your respondents show up?

Thank you to everyone who attended - Free Webinar Oct 16: Online Bulletin Boards for Beginners

Online Focus Groups and Whiteboard Surveys

Using Uploads in the BBFG

The Itracks Dashboard